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When Should a Medtech Company Build a Custom Application?

February 22, 2022

Health Connective Communication Platform

There are lots of business problems and processes that medtech companies face that could be improved with an application. But how do you know whether your company needs a custom application, or if something “off-the-shelf” will meet your needs? The truth is, not all business processes require custom applications to solve a problem. Depending on […]

Episode 84: Get Back On Track, Pt. 3

June 14, 2021

This week’s episode is the third in a three-part series about getting projects back on track. No matter the size of a project, it’s the culmination of ideas that have come along the way. It’s important to know how to execute ideas and celebrate the people behind them. In this episode, learn how to manage […]

Episode 83: Get Back On Track, Pt. 2

June 3, 2021

This week’s episode is the second in a three-part series about getting projects back on track. Part 2 focuses on how to blend creativity and analysis, a.k.a. the “art and science” involved in project development. Creativity sometimes benefits from the addition of constraints instead of having wide open spaces. In this episode, learn keys to […]

Episode 82: Get Back On Track, Pt. 1

May 27, 2021

This week’s episode is the first in a three-part series about getting projects back on track. The bigger a project, the more likely it is to get derailed along the way, and delays can come with major price tags. How do we exceed expectations and overcome some of these common obstacles? Part 1 focuses on […]

5 Keys to Creating an Effective Physician Finder

May 18, 2021

Physician finders are a mainstay for many medtech companies, and they can be helpful in getting patients to the providers and hospitals that use your devices. However, not all physician finders are created equal. If you want your physician finder to actually be effective, there are several factors that you should consider. Ultimately, your physician […]

Providing Value to Medtech Customers at Any Size or Scale

May 4, 2021

Your medtech company doesn’t have to be one of the “giants” in the industry, constantly rolling out new products and services, in order to continue providing value to your customers. Even if your company is focused on a single product or service, there are ways to add value without having to develop something big and […]

Common Reasons Doctors Don’t Adopt New Health Tech & How to Address Them

April 15, 2021

There is a common misconception that physicians are resistant to adopting new technologies. However, that is not actually the case; the reality is that physicians are simply resistant to upending their normal routines if they don’t feel it truly provides improvement over their normal processes. If the new technology or service adds to their workload, […]

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Recent Posts

  • The Benefits of Direct Communication with Developers May 24, 2022
  • Creating an Improved Product Search Experience for Medtech Customers May 10, 2022
  • FAQs: Development Timelines for Medtech Apps May 4, 2022
  • What Web Accessibility Means for Medtech Companies April 28, 2022

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