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Consultant Insights: Creating a Prototype for a Medtech App

Aired On: August 5, 2025

Hosted By

Michael Roberts

Scott Zeitzer

Justin Bantuelle

Justin Bantuelle

Health Connective COO Justin Bantuelle and company president Scott Zeitzer join host Michael Roberts to share insights into what medtech companies need to be thinking about when working with a developer to create a prototype for an app. Find out what you should and shouldn’t include, the questions you should be asking of your development partner, and red flags to look out for.

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Resources

  • Building an App for That: A 3-Step Planning Guide for Medtech Teams
  • The Discovery Process

More Episodes

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November 21, 2023

Streamlining the Customer Experience with Justin Bantuelle & Katie Fullmer
May 21, 2024

Learn More About the Show

Download Transcript

In this Episode

  • 02:44 The Importance of Visual Presentation
  • 11:10 The Role of User Feedback in Development
  • 13:56 Balancing Features and Costs
  • 19:57 The Importance of Continuous Feedback and Investment
  • 28:16 Understanding Proposals and Budgeting
  • 33:23 Building Long-Term Partnerships and Transparency

Quotes From This Episode

Part of the reason to develop the prototype is to figure out the pathway to take. Part of this conversation should be, be very open to asking good questions of yourself, the rest of your team, et cetera, so you could get to the point. That’s why it always starts with why.

Scott Zeitzer

Get something launched, get feedback, refine your intentions for phase two, phase three off of very meaningful data and insights. You’re never gonna get everything right upfront.

Justin Bantuelle

It’s making sure that you’re working with the right partner to help solicit the correct considerations and build to the right level of maturity in that first pass. Just be wary of what you don’t know and make sure you talk to somebody who’s been there done that to help get you the right answers to your questions and the right plan for what you need today, and what you need tomorrow, and what you need next month and next year.

Justin Bantuelle
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