Scott Zeitzer, president of Health Connective, has been in the healthcare industry for his entire adult life. After earning a masters in biomedical engineering, he sold medical devices (total hips, total knees, trauma devices, and CMF devices) to orthopedists and neurosurgeons for nearly 10 years.

In 1998, Scott started Health Connective (formerly Mudbug Media) to provide web and application development for a variety of business, eventually choosing to focus on healthcare companies. To better serve orthopedic, spine, and neuro surgeons, Scott developed P3 Practice Marketing to help practices attract the right patients, pathologies, and procedures.

Scott has spoken at the Orthopedic Summit and the Annual Orthobiologics Symposium, and he serves on the advisory board of the Journal of Orthopaedic Experience & Innovation.