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Custom Marcom Tools

Dashboards & Tracking Tools That Support Marketing & Sales Initiatives

In a highly-regulated industry like healthcare, tracking, documentation, and consistency are critically important. 

Marcom teams may be managing things like field sales events, medical device training and certifications, or the company’s marketing and branding assets. However, as companies grow, more manual tracking methods often become cumbersome and difficult to maintain. How can you be sure that all of your information is up-to-date, that marketing materials are being used consistently, and that everyone can access the data that they need?

This is where custom development can be really beneficial. Health Connective has worked with marcom teams like yours to develop custom solutions that help marcom teams track and update key information in a way that fits their exact needs.

Our team can build custom applications that allow marcom teams to:

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Enable Advanced Search & Reporting

When you have to keep track of certain details for things like government-mandated reporting or even internal knowledge, it can be difficult to keep track of the paper trail. With a custom digital solution, you can enable functionality like advanced search and reporting so that it is easier to find the documentation you need.

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Keep Track of Sales & Marketing Materials

When you have a wide range of marketing assets to maintain, from images to Word documents and PDFs, having a centralized location to download approved assets and upload new assets can save your team a lot of time in tracking down the right materials.

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Solve Workflow Issues

Some of your processes may involve multiple team members, which can make it harder to track the status of certain tasks and understand what the next steps should be. We can build workflow management tools that are customized to your processes.

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Facilitate & Manage Key Processes

We can build tools that help you track the status of internal processes, collect signatures when needed, manage events, and any other processes that are critical to the business.

Health Connective has worked with medtech companies for 25 years.

Over the years, we have helped companies like yours solve a variety of problems with custom application development, including custom tools that help marcom teams manage necessary processes, assets, and documentation. We understand that “one size fits all” solutions often don’t quite fit the needs of marcom teams for medtech companies, and develop custom tools based on your needs.

Our Work

Below are some examples of how we have helped medtech companies develop custom tools for marcom teams:

Tracking & Reporting Tool for Field-Based Sales Events

A versatile web platform to manage every administrative element of field-based sales events.

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Content Database for Marketing & Training Materials

A digital content database that enables employees and admins to download and manage files.

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Certification System for Medical Device Training

A centralized online location for managing all aspects of a physician training and certification process.

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Don’t See the Type of Project You’re Looking For?

Not to worry! These are just a few examples of the types of things we can do. Every marcom team has different needs and processes—that is why all of our work is custom. We work with our customers to understand the challenges they are facing with their current tools, and develop unique tools that address those challenges.

How to Get Started

If you are interested in learning more about how Health Connective can help your company develop custom tools to support marcom and sales initiatives, we’d love to set up a discussion.

Step 1:
Put together your business requirements document

Ahead of our first call, we’ll ask for an official business requirements document. (Here’s an example.) This helps us understand exactly what your company needs from the project ahead of our first call. You can also reach out to our team for more assistance.

Step 2:
Tell us about your needs

Fill out our form, and our team will reach out to set up a call so that we can learn more about your company and the issues you are having with your current processes. We will also want to speak with someone on your team that can help us think through any technical needs and requirements for the project.

Step 3:
Receive a proposal from our team

Our team will put together a proposal for you to review based on your business requirements and technical needs. Actual pricing will vary depending on your needs, but the first development phase for this type of project typically starts at $75,000 – 150,000.

Let’s Discuss Your Project

Fill out the form below (or give us a call at 504-581-4636), and our leadership team will reach out to you to schedule a call so we can discuss your project and see how we can help.

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